How I Ran an Ad on Fox News
Seth Stevenson at Slate V reports on using Google TV Ads, a method to get your own ad on TV for not too much bread. For $1,300 total budget, they created a video ad and a web site. It was aired 7 times on late-night reruns of the Glenn Beck show on Fox, 54 times on 4 different cable networks, viewed by 1.3 million people, and they got 1,000 web site visits.
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1,000 web site vists?!
1,000 web site vists?! That's pretty good. I actually thought no one watched ads on TV anymore.
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